Email is the most effective marketing channel eCommerce stores can use. It has the highest ROI and drives the best conversion rates of any form of marketing, including social media, search, and display ads. But if you’re just blasting out the same emails to everyone on your list, you’re only getting half the value you could be.
In this session, Max Rice, CEO of eCommerce email marketing platform, Jilt, will show you how to use segmentation and personalization to deliver more effective messages to your customers and subscribers to make more money from your email campaigns.