eCommerce SEO

Attract customers, sell more products, and see outsized results in store growth. These are just a few benefits that come with improving your optimization strategy on a WooCommerce website.

Rebecca Gill will acquaint you with the basics of a successful SEO strategy, show you how and what to tweak for impact, and share additional resources for long-term growth and improvement. This talk will give you many actionable items that you can implement immediately.

What You’ll Learn

• A step-by-step process to use as you plan for eCommerce SEO
• Common problems marketers face with SEO
• Best SEO practices
• Why website architecture is a critical element
• Technical SEO considerations
• Tools to help with
  • keyword search
  • Site Mapping
  • SEO friendly URLs
  • Duplicate content
  • Product descriptions
  • Meta titles and descriptions
  • Link building
  • Breadcrumbs
  • Schema, Structured Data, and Rich Snippets
  • XML Sitemaps
  • Mobile responsiveness
  • Speed and performance