Anil Gupta

KEYNOTE: How do Big Enterprises Use WordPress for Publishing?

Enterprise clients vs. simple blogger clients. How are they similar and still so vastly different? At the core, WordPress is the same for all business types – ranging from small, local shops to enterprise-level businesses.

Big enterprises like and PepsiCo use the same open-source WordPress as any high-school blogger. However, there is a huge difference in workflow, plugins, and implementation of WordPress for enterprises.

In this talk, Anil shares some of those tools, techniques, and workflows in WordPress being used by large enterprises worldwide.

What You’ll Learn

  • What matters most to enterprises when they use WordPress
  • How do enterprises assess a WordPress plugin
  • How publishing workflow for enterprises works in WordPress