Micro UX Improvements to Delight Customers

A shopping decision is a mix of logic and emotion. Let’s see a quick, example-based guide on how micro-moments positively influence your visitors and either persuade them to take specific action or reduce frustration in failure moments.

This talk will focus on small shopping moments that are overlooked by the larger design strategy. Greta takes common user behaviors and breaks down how we can better serve our customers with some small tweaks.

What You’ll Learn

• An overview of micro UX
• Why we need a micro UX strategy
• Useful examples to help you implement improvements
• Rules and laws around micro UX