Justin Nealey

Think like a Product Manager When Launching Your Store

Are you about to launch an online store? Do you need help structuring the beginning phases of your journey in hopes to minimize risk and launch a product experience that your customers love and ultimately makes them want to buy stuff from your store?

Launching an online store from start to finish requires a lot of thought and execution and it can seem like the small stuff can fall through the cracks.

In this session, you’ll learn how to leverage the product development cycle while launching your store to create better experiences for your customers resulting in more sales for your business without missing any key details along the way.

What You’ll Learn

  • What you can do right now that will make the biggest impact when launching your store
  • How to analyze your competition
  • How to create a plan that brings your store to life
    • Priorities when launching your site
    • The importance of creating a customer journey prior to development
  • Best practices and tools for prototyping and testing