Web Vitals is an initiative by Google to help site owners improve user experiences. Moreover, it’s an effort to simplify the metrics landscape. By measuring the right things it becomes much easier for you and other site owners to make meaningful changes to improve the performance of a site and, therefore, the experience of everyone who uses that site.
To ensure you are hitting the target for most of your users, a good threshold to measure is the 75th percentile of page loads, segmented across mobile and desktop devices. This session will give you insights on how to improve your Core Web Vitals so you are more visible on search engines.