When to Quit and Where to Start? Questions to ask before creating a WordPress shop.

Andrew Norcross & Brianna Bond share some of the deciding factors that went into them stepping out and running their own company. Come follow their journey from being employees to being owners.

In this talk, they will take you on an in-depth exploration of what it’s like to run a successful WordPress business. If you run a business or are thinking about starting one, this is a session you won’t want to miss!

Some prerequisites for anyone attending this session include a desire to learn and grow, a hunger to start (or improve) a business, and a willingness to turn this knowledge into action. You don’t have to be running your own business already – in fact, if you’re only toying with the idea there are some extra-helpful bits for you here. For everyone who is running a business already, this session aims to help you run it better – to improve your life, the lives of your employees, and the lives of your customers/clients.

Topics Covered

• How to select a niche (includes: knowing your audience, what, and how to research)
• The long game: making your side business your business (includes: quitting the day job, treating it like a real job (good habits to get into), sensible growth)
• A conscious decision: do you work for an agency or an end client? (includes: pros, cons, and things to consider)
• When and how to hire a project manager (includes: no seriously do it, and here’s why…)
• Sub-contracting your work: the good, the bad, the ugly (includes: knowing that your ass is on the line, preventing terrible situations, and how to  find quality subcontractors)
• How to avoid tax-time hell: accounting basics for freelancers (includes: basic accounting principles, accounting software choices, and paying yourself the smart way)